In the first decade of the 21st century, the standard career advice was simple: keep your LinkedIn profile polished and your Facebook profile private. The logic was sound. Employers were seen as lurking predators ready to disqualify you for a tagged photo with a red cup or a politically charged rant.
External platforms linked to your social profiles provide the receipts. If you claim to be a data scientist, your GitHub should have clean code. If you claim to be a marketer, your Substack should have a growing newsletter. Part 4: The Danger Zones – What Kills a Career in 2024-2025 While the upside is massive, the downside remains lethal. However, the dangers have shifted. It is no longer just about avoiding racist tweets or photos of you doing a keg stand (though you should still avoid those). The modern career killers are more subtle. OnlyFans.2024.Bambi.Blacks.4.Foot.Midget.BBC.Cr...
Your next job is currently scrolling the feed of your past self. What is that self saying about you right now? Action Item: Before you close this tab, Google your own name in an incognito window. The first three results are your career reputation. If you don't like what you see, you now know exactly where to start fixing it. In the first decade of the 21st century,
Every time you post a thoughtful analysis of an industry trend, you are depositing a token into your "career capital" bank. When you eventually need a new job, a reference, or a client, you withdraw those tokens. People help people they recognize. People hire people whose thinking they already trust. External platforms linked to your social profiles provide
Short-form text is where you prove your wit and analytical thinking. Threads about industry trends show intellectual curiosity. Engaging in debates (respectfully) shows communication skills. For writers, designers, and thinkers, X is a live resume.